Although a growing number of people choose to shop online with their credit cards, there are l those who decide not to due to the risks involved in such transactions. Some of the questions they ask are whether their sensitive financial and personal information will stay secure and whether they’re transacting with a reliable merchant.
These can be quite challenging to establish, especially if your e-commerce site is quite new and with only a few feedbacks from the customers. So, how can create confidence with your customers? You have to guarantee them that you can take care of their payments safely. How do you achieve that? Here are a few methods to help you to that.
1: Possessing a Secure Site.
No matter how secure your payment gateway is, you will find a critical backlash from the customers in case your site becomes endangered. It is possible to prevent this from happening by picking a secure platform for your e-commerce site. In that instance, an open source e-commerce platform would be a great idea because you will receive consistent get security updates which will help protect your website from hackers.
Tip 2: Have the Facility to Accept Payments Securely.
Your website needs a facility to accept payments. If you’re managing only small transactions with a couple of clients, subsequently, a merchant account is going to work for you. It will help you accept various sorts of electronic payments developed from Andrew Phillips Cliq innovations such as credit cards. However, if you are also likely to handle shipping of a massive quantity of orders, then you will have to get a payment gateway. Whatever merchant accounts and payment gateway you choose, ensure that it has already built a reputation for reliable security. This is essential as you need something which will safeguard your customers’ sensitive information, like credit card numbers and shipping addresses.
Hint 3: Give Other Payment Choices.
Handling credit card details may be a tricky job. It also means a good deal of responsibility for you because you are the website owner. Good thing there are several other payment choices which don’t require customers to supply their credit card details. One alternative is PayPal. All they need to do is input their account’s e-mail address and authorize the transaction, and they’ll be good to go. The only problem with this kind of choice is that they come with hefty transaction fees that could hurt your profits.
Whether online or in the real world, you can build trust among customers by making them feel secure when buying from you. And you can do this on your e-commerce site by offering them with safe and protected options by which they can transact with you.